What is the key to creating a knockout brand-positioning statement?
First, we want to focus on the individual elements that will comprise your statement. Once we’ve done that, we’ll combine them to create an attention-grabbing narrative that can be actively and concisely communicated to your target audience in a variety of situations – from social media profiles to networking events, to marketing collateral and elevator pitches.
Using the (8) Crucial Positioning Questions, Traci’s Brand Positioning Worksheets will guide you through the process of creating multiple versions of your Brand Positioning Statements. These can be used in social media profiles, marketing collateral, elevator pitches, tag lines and more. In each of these, we’ll be focusing on describing what you do, who you do it for, why they should buy from you, and what features and benefits make you unique. Your goal is to own your niche.
Create an attention-grabbing narrative that can be actively and concisely communicated to your target audience in a variety of situations.
Included in this PDF document are additional book and article resource links to help you in creating knockout brand positioning statements. Document is available for immediate download after purchase, and requires Adobe Acrobat in order to open it.
Purchase – $22.50
