Wouldn’t it be great if there was some sort of social media d-bag litmus test? You could simply run the scenario through the test, and if it came out positive, you’d avoid posting (and subsequently looking like a tool). If it came back negative — good to go!Read more →
You may have recently heard the buzz around Netflix, and their decision to split off their DVD-by-mail service into a new product called Qwikster.
Since I am not a Netflix customer, I won’t even venture into the territory of discussing how the announcement was handled, or how it has draw both scrutiny and fire in doing so. Instead, I’d like to focus on the brand implications of their decision.Read more →
Our refrigerator probably has two dozen magnets on it. It’s a fairly typical collection — most of them hold photographs of my nieces and nephews — and of course, there’s at least two that have pizza take-out phone numbers on them. There’s even one for the PetRead more →